Choosing to go to college is one of the most important decisions an individual will make in his or her lifetime. Selecting the college that best fits the student's intellectual, professional, and extracurricular interests; values and personality; and financial circumstances is crucial to academic success.
More than ever, as tuition continues to grow, families are focused on getting the best value for their dollar. The first step is finding the right information to make the right college choice.
Focus groups with prospective students and parents, conversations with Congress, and calls from the U.S. Department of Education leave no doubt that there needs to be better information provided in a consumer-friendly format on colleges and universities.
To meet this challenge, the National Association of Independent Colleges and Universities (NAICU
) developed and launched in 2007 U-CAN (the University and College Accountability Network), a free, consumer-informed college information Web site. For the first time, institutions of higher education came together to develop and deliver key college information directly to consumers. With U-CAN, we have taken an important step toward better educating consumers, and fostering greater student satisfaction and success.
Updated April 2013